Brand Marketers & Advertising Agencies
Keep tabs on your competition in email, Twitter and Facebook. Through EDS Analyst™, you will be able to:
- Monitor your competition's digital messaging strategy
- View historical email creatives, tweets and landing pages on Twitter and Facebook
- Measure the success of subject lines and test subject lines
- View open rates; how many emails were opened, opened + deleted and deleted
- Monitor the frequency of digital messaging campaigns
- View in-house and third party emails, tweets and status updates contributing to spikes in website traffic
- Monitor seasonal email, twitter and facebook promotions and strategy
- Search by brand, market sector or keyword
- Monitor your own affiliates and email service providers for compliance and quality assurance, including information on broken links and bad redirects
- Find new affiliates, distribution channels and media buys
- Use EDS Analyst™ for idea generation when developing new email campaigns and campaigns on Twitter and Facebook
- Export data for strategic reporting, including pivot tables, charts and graphs
Email Service Providers & Social Media Platform Services
Through EDS Analyst™, your sales and client services departments will be able to:
- Search the redirect stream to uncover your competitors' clients
- View the history of IP addresses and IP blocks for email marketing
- Monitor the quality of emails sent by competing email service providers
- Collect historical email marketing data on potential clients including subject lines, creatives and frequency of emails
- Collect historical tweets and Facebook status updated on potential clients, including the full landing pages associated with the campaigns
- Search over 100 market sectors and see the top marketers in each industry based on reach and number of campaigns
- View open rates; how many emails were opened, opened + deleted and deleted
- Export data for strategic reporting, including pivot tables, charts, graphs and lead generation lists
Affiliates
Build your affiliate network. Through EDS Analyst™, you will be able to:
- Find new affiliates, offers and publishers with full contact information
- Search the redirect URLs in emails, Tweets and Facebook status updates to monitor third party affiliates for compliance
- Search over 100 market sectors and discover top distributors and top offers
- Search the redirect stream into affiliate networks and see the top offers being sent
- Measure the success of subject lines
- Monitor exclusive offers
- View open rates; how many emails were opened, opened + deleted and deleted
- Export data for strategic reporting, including pivot tables, charts, graphs and lead generation lists
